Exclusive underground social club coming to the historic Snell Arcade in downtown St. Pete
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The basement of the historic 99-year-old Snell Arcade in downtown St. Petersburg, once a bustling hub during the Prohibition era, will be reborn as an exclusive business and social club catering to the city’s movers and shakers.
Former Major League Baseball player turned entrepreneur Robin Jennings will lease and transform the 9,240-square-foot space at 405 Central Avenue into a new private club called The Medina, which is scheduled to open in 2026.
According to Pinellas County property records, the basement of the eight-story building was purchased last month by 405 Central LLC for $3.2 million from Miami-based Tricera Capital. Tricera acquired the space in 2022 for $1.88 million.
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Pre-leasing is set to begin Saturday, August 15th, with move-ins scheduled after the new year at the first apartment community in Sky Town, an $800 million mixed-use development underway in St. Petersburg’s Skyway Marina District.
The 401-unit iMMiX Apartments, located at 3201 34th Street South, are part of the first phase of the 34.3-acre development being built on the former Ceridian office campus.
Once complete, Sky Town will include 2,084 apartments, 69,000 square feet of retail anchored by a 23,000-square-foot Sprouts Farmers Market, and 120,000 square feet of self-storage across six phases.
Coral Gables-based Altis Cardinal, led by developer Frank Guerra, broke ground on the iMMiX Apartments in September 2025, with Jacksonville-based Summit Contracting Group serving as general contractor.