Mayor Kriseman Unveils Deuces Rising Plan Focused on 22nd Street South
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When the vision for Commerce Park was first unveiled in 2007, it filled many residents with hope. Hope for economic development and jobs along St. Pete’s 22nd Street South corridor, which is home to the Deuces, a historic African-American entertainment and business district. Commerce Park was originally envisioned as a 13-acre business park that once promised to bring high paying manufacturing jobs on land assembled by a loan from the Department of Housing and Urban Development (HUD).
Over the last decade, delays and setbacks have dimmed that original hope. Community leaders grew tired of hearing excuses from those involved as to why the project kept getting postponed. While Downtown St. Pete and the nearby Warehouse Arts District and EDGE District were teeming with new development — Commerce Park sat still.
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Construction crews have completed demolition of the former UPC Insurance headquarters in downtown St. Pete, clearing the three-acre site for two 31-story apartment towers with 824 apartments and more than 30,000 square feet of retail space.
The 40,000-square-foot office building at 800 2nd Avenue South most recently served as a temporary office for the Tampa Bay Rays after Hurricane Milton damaged Tropicana Field.
UPC Insurance, which once occupied the building as its corporate headquarters, was placed into liquidation in 2023.
St. Pete-based Echelon, in partnership with Third Lake Partners, will develop the $225 million project, which will span more than 1.7 million square feet.
While shorter than the 46-story Residences at 400 Central, the two-tower development will contain more total floor area. At 343 feet, the towers will become the tallest buildings west of 5th Street and rank among downtown St. Pete’s 10 tallest structures.