New local wine club Savoir on Central to open in the Grand Central District next month
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From rolling vineyards around the world to luxurious Michelin-starred restaurants, every glass of wine tells a story—and now, a local sommelier and her team are bringing those stories to St. Petersburg’s wine lovers.
Sommelier Sharon Mahoney and her business partner, Christina Noordstar, are launching Savoir on Central, an upscale wine club offering educational classes, curated tastings, and exclusive wine selections.
Located at 2531 Central Avenue, the club will open in late May in the former Rasta Canna Bar space in the Grand Central District.
Open to the public and wine club members, Savoir on Central is designed to be welcoming to everyone—from curious beginners to seasoned connoisseurs.
“Savoir on Central is for both seasoned wine enthusiasts and those just discovering the art of wine,” said Noordstar, a longtime local entrepreneur. She first met Mahoney through the St. Petersburg Area Chamber of Commerce’s Leadership St. Pete Class of 2019.
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A familiar Pinellas County doughnut shop is coming to South Pasadena.
Fray’s Donut House will open at 1200 Pasadena Avenue South, taking over the former Dunkin’ location just down the street from Ted Peters Famous Smoked Fish.
The shop is expected to open in January 2027.
Serey Siev, who will co-own and operate the shop with his wife, Phiny Long, purchased the building for $925,000, according to Pinellas County property records.
The building will receive mostly cosmetic updates before reopening, including the installation of Fray’s familiar white sign with red and black lettering.
The South Pasadena location will serve more than 30 types of doughnuts, from glazed, chocolate frosted, cinnamon sugar, Boston cream, rainbow sprinkle, and old fashioned varieties to cronuts, apple fritters, and éclairs.
The shop will also serve muffins, cinnamon rolls, breakfast sandwiches, espresso drinks, and drip coffee.