HSN has listed its 65-acre property in north St. Pete
/Spanning nearly 65 acres in Pinellas County and surrounded by some of the region’s largest employers, the long-time campus of the Home Shopping Network (HSN) is now officially on the market.
Commercial real estate firm CBRE is marketing the property at 2501 118th Avenue North for an undisclosed price. Zoned for commercial use, the site includes over 487,000 square feet of office and industrial space across nine buildings, developed between 1984 and 1994.
The listing follows a major announcement from HSN’s parent company, Qurate Retail Group, which is consolidating HSN and QVC operations into its Studio Park headquarters in West Chester, Pennsylvania.
As part of the move, Qurate will shutter the 369,000-square-foot St. Pete campus—its home for the past 47 years—and eliminate 730 local jobs beginning in late May.
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More than six years after the Wagon Wheel Flea Market closed its doors, plans are taking shape to redevelop the sprawling property that was once home to one of Pinellas County's most popular weekend shopping destinations.
Pinellas Park-based Belleair Development Group is under contract to purchase approximately 156 acres at 7801 Park Boulevard North, where the Wagon Wheel and Mustang flea markets operated for more than five decades before closing in 2020.
Christian Yepes, owner of Belleair Development Group alongside his father, Carlos Yepes, confirmed the company is exploring options for a mixed-use development that could bring residential and commercial uses to the largely vacant property.
“We are extremely grateful for the opportunity to develop such a landmark in Pinellas County. We are currently in the midst of due diligence and are exploring mixed-use development options at the site,” Yepes said in a conversation with St. Pete Rising.
The property is currently owned by the family of Hardy Huntley, who founded the Wagon Wheel Flea Market with his wife, Janet, in the 1960s.