Brooklyn South sandwich shop closes after 12 years in the EDGE District
/After 12 years in the EDGE District, Brooklyn South has permanently closed.
Karen Kramer, who has owned the sandwich shop at 1437 Central Avenue with her husband Mark since 2024, told St. Pete Rising they “just couldn’t keep up with rising costs.”
The financial pressure had surfaced before the closure. In a response to an online review last year, Kramer wrote that Central Avenue rent and food costs had become overwhelming and that she had made significant sacrifices to keep Brooklyn South going.
It was work, she said, she did for the joy it brought people rather than for the money.
Brooklyn South opened in July 2014 under founder Matt Bonano, a trained chef whose route to St. Pete ran through the cheese world. Bonano had worked at Atlanta’s Alon’s Bakery & Market and later became wholesale production manager for Murray’s Cheese in New York.
He moved from Brooklyn to Gulfport and named the deli Brooklyn South because St. Pete reminded him of the “Brooklyn of the South.”
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A familiar Pinellas County doughnut shop is coming to South Pasadena.
Fray’s Donut House will open at 1200 Pasadena Avenue South, taking over the former Dunkin’ location just down the street from Ted Peters Famous Smoked Fish.
The shop is expected to open in January 2027.
Serey Siev, who will co-own and operate the shop with his wife, Phiny Long, purchased the building for $925,000, according to Pinellas County property records.
The building will receive mostly cosmetic updates before reopening, including the installation of Fray’s familiar white sign with red and black lettering.
The South Pasadena location will serve more than 30 types of doughnuts, from glazed, chocolate frosted, cinnamon sugar, Boston cream, rainbow sprinkle, and old fashioned varieties to cronuts, apple fritters, and éclairs.
The shop will also serve muffins, cinnamon rolls, breakfast sandwiches, espresso drinks, and drip coffee.